How to make a mass mailing on Instagram direct. Promotion on Instagram in a couple of clicks! Idirect io service

User ruslankovalchuk, SMM specialist:

“My name is Ruslan Kovalchuk. I do promotion on Instagram. I have been actively using the Zengram service for 3 months.
On this platform you can not only gain followers on Instagram, but also find new clients and make real sales. Because promotion on this service is only for the target live Instagram audience, without bots. Moreover, you can launch the function of liking the news feed of your subscribers on Instagram, and even commenting on their posts fully automatically! Everything is clear, fast and without interruptions. Zengram service is excellent, I recommend it to everyone!”

User User jm.life - blogger, host of the marathon of desires:

“I know how to make dreams come true and move towards goals. My project is a marathon of desires, in which I can teach everyone to correctly formulate goals and realize their plans. Promotion in Zengram helps me constantly gain an active audience ready to participate in my project. It’s very simple to launch promotion on Zengram - you set it up once, launch it, and all subscribers and applications for participation begin to come by themselves. People started subscribing the very next day after the free period launched. An individual consultation with an SMM manager helped, who helped me figure it out, develop a concept for promotion in the service and gave recommendations for maintaining a profile on Instagram. Now I’m doing what I love, and profile! :)”

User fromheadforheart, handmade workshop:

“My name is Evgeniya and I do needlework. To attract clients, I registered on Instagram, but it was very difficult to find people who would be interested in my work.
While searching for a solution, I came across the Zengram website! I’ve never used anything like this, but I wanted to attract attention.
The Zengram website had a “try for free” feature and I loved it! It’s very easy to understand, and most importantly, it works effectively!
I launched mass looking, subscribers and clients were on their own, liking and commenting while I was doing what I loved! And even if some small glitch arose, technical support actively communicated, and then compensated for the lost time!
Just a great helper site for promoting my account. Thank you, Zengram!”

User _ermil_, photographer:

“Instagram for me is not only a platform with beautiful photos, but also a place where I find my potential clients.

Previously, I myself manually put likes and wrote comments on Instagram to those whom I assumed might be interested in my account. This took a lot of time and effort.

Zengram was a real discovery for me. I tried the free trial period and decided to continue working with it. I liked that it was relatively inexpensive, unlike many other services. It’s great that everything is simple and clear. You can manually configure who will like it and how often. Choose work based on geolocation, hashtags or competitor accounts. And also who competitors like in the Instaspy service.

Since I don’t like mass following, unsubscribes, subscriptions and comments can be turned off, leaving only likes. I only log in occasionally and change the settings I need myself, and also check the Instagram account statistics; the service does the rest for me, including clearing bots. In 4 months, the service helped attract about 3,000 subscribers using likes alone, which is pretty good.

I am very pleased and will continue to use it with pleasure.”

User pragueinabox, tour organization:

User SkvorcovAlexander, travel blog:

User kruzhki.karaganda, custom mugs and T-shirts:

“Like any entrepreneur, beginner and not only, I decided on my Instagram account.

There was a difficult choice of a service for promotion on Instagram; there are many of them on the Internet for every taste and color.

Already in the first 7 days (by the way, they are provided free of charge upon registration), the number of subscribers exceeded 1000.

Without hesitation, I renewed my subscription! The settings have everything you need to attract targeted subscribers. There is a very interesting useful feature- account statistics, engagement, subscriber analysis, where I, in general, track the target audience. And also an Instagram spy for tracking the activity of competitors, unsubscribing from non-reciprocal subscribers. Well, and most importantly, let's go with Instagram, maybe a little, but let's go.

From my 2500 subscribers, 2-4 clients a week come consistently, I have already more than recouped my investment in promotion))

I wish the website service team success in its development!

Well, I myself will develop with you!!”

User _s_tany_s_, artist:

“Not long ago I started using it not only for personal purposes, but also to attract potential clients.

The fact is that I paint portraits to order. Thanks to Zengram, I receive about 1,000 new ones a month, and most importantly, real ones.

Most of the audience is from my city, so the number of orders for portraits has increased. In addition, activity increased noticeably, there were more likes on posts, and comments appeared. Now you can easily forget about the useless cheating of bots. You can unsubscribe from non-reciprocal subscriptions. It is very easy to monitor the activity of subscribers in Analytics, and their likes in Instaspy.

I would like to say a special thank you for the reasonable prices. In my opinion, this is one of the most convenient and effective services for promoting your account. I will definitely continue to use Zengram to promote my Instagram profile in the future.”

User denpanov, photographer:

“I started taking photographs from the moment I got a smartphone.

At first these were just photographs for myself, but with the advent of Instagram, the hobby began to take up more and more free time.

But in order to be noticed and appreciated for your work, you need to prepare your account in addition to efforts in terms of working on photography.

The zengram service provides just this opportunity, helping to show your creativity to others. I was pleased with the free trial period. Clearing bots allows me to show my photos to other users more often. Having flexible and simple settings for subscriptions, comments, and analytics, the site can easily give a novice photographer the opportunity to break into the world of big photography. However, do not forget about the important thing, the content itself. Without cool work, the functionality of zengram will not be fully revealed. Good luck!"

User spbplanta1, landscape design:

“The Zengram service is very convenient to use when promoting your Instagram profile.

You can set up promotion simultaneously using different parameters: like, write comments, subscribe and unsubscribe.

Setting up a target audience is extremely useful for promoting an Instagram account: by location, hashtags and accounts. The Instashpion service is also useful.

Interface to use.

The service for analyzing the engagement and structure of subscribers is very helpful.

And, most importantly, service technical support always promptly answers questions and helps in solving problems. Thanks a lot!"

User 144_hours, personality development specialist:

“About a year ago I decided to start my own blog on Instagram. It seemed to me that my topic would be in great demand in modern society, and I started looking for a way to convey my idea to people.

After searching for options on the Internet, I came across the Zengram service. I was interested in the variety of functions for promoting, unsubscribing, writing welcome messages, analyzing subscribers and tracking likes. I tried the free period. People began to subscribe, like and write comments. I purchased a subscription. Already in the first month of work I reached just over 1000 people. The activity of the live audience also pleasantly surprised me.

Today I already have about 3000 thousand subscribers. And this is not the limit! Perhaps, if I had read various manuals on using the service and did not take long breaks in maintaining my account, I would already have 10, or even 20 thousand subscribers. But everything is ahead! I plan to continue using Zengram. It is very profitable to buy service services for 2 months or more. Thanks to the developers for helping me promote myself on Instagram!”

User myamishop art supplies:

“Thanks to your blog, I decided to try it) Maximum easy setup, a transparent system that can be monitored in real time. I liked it very much! We have a narrow specialization profile - yarn and materials for creating knitted toys. The topic is interesting for those who knit these toys or are planning to start knitting. And even so, in 5 test days we got 150 new subscribers = potential. We have connected autodirect. and offer a discount on your first order.

Very necessary! Honestly, before it never even occurred to me how important it is to say “Hello”, to give a new subscriber

There is integration with the AmoCRM Telegram bot, database filtering and other things.

Why do you need a newsletter on Instagram?

Using Direct mailings, you can make sales within your own or someone else’s follower base. And also, welcome new subscribers, while talking about ongoing promotions. When working with followers of your account, this is a completely white tool. For mailings to other people's databases, the effectiveness needs to be tested: Instagram has quite strict limits on the number of messages, it is necessary to use many accounts at once.

Limits on sending messages on Instagram Direct

The service takes care of the security of accounts and automatically sets pauses between messages and respects limits. At the same time, you must not forget about mailing limits. The following restrictions apply for 1 account per day:

• 70 messages to your subscribers
• 50 messages about other people’s subscribers (competitors, lists, etc.)

You can add several

How to use LeadFeed services

Using the big blue button, you can add Instagram accounts from which the newsletter will be sent. Of course, you can enable a proxy for your account.

• By new subscribers - people who have just subscribed to your account.
• To all subscribers - newsletter to all your followers.
• According to our list - we load our own list of logins.
• According to new subscribers of competitors - users who have just subscribed to any other accounts.

LeadFeed does not have a built-in user parser. Therefore, if you want to send mail to your own list, use a third-party collection tool. For example, logins can be converted from Vkontakte.

• Text + link - write any message
• Post - indicate the link to the Instagram post
• Text + post

If you write text, be sure to use uniqueness features. I recommend adding at least 3 synonyms for most words in your message + not writing too short messages. Especially if the Direct mailing is not sent to your own subscriber base.

Specify the text of the messages (be sure to read the suggested FAQ). If you choose a mailing format with a post, then add a link to it.

Now filtering. We can indicate the number of subscriptions and subscribers. Add stop word databases or a white list (mailing only to accounts containing...).

Be sure to specify filtering for accounts with a large number of subscriptions.

Ready. Click “Launch”.

Video review of the service for direct mailings LeadFeed:

How much do Instagram newsletters cost at LeadFeed?

Use the promotional code Gruzdevv when paying for LeadFeed - upon payment you will receive an additional 7 days of using the service.

• 1 account in the service = 190 rubles
• 5 accounts = 580 rubles
• 50 accounts = 2860 rubles

There are no message limits or functionality restrictions. When paying for 3 months or more, discounts begin to apply. Integration with AmoCRM is paid separately and is quite expensive: from 990 rubles for each account.

Proxies are issued by the service, but if you decide to use your own, you need to add the cost of their rental to the total costs of direct mailing.

Review of LeadFeed

I liked the integration with AmoCRM, the ability to connect a Telegram bot and the very simple interface. Yes, direct mailing is available in some other Instagram promotion services. But it’s somehow more pleasant to work with separate tools. And in conjunction with a good database parser, LeadFeed turns into a powerful advertising tool. Unfortunately, at the moment I don’t have any Instagram accounts to test it for working with competitions and other activities. But it can definitely be applied in this direction.

Social networks have not only become firmly established in daily life, but also became a unique sales channel. Instagram has become a convenient platform for commercial activities. According to statistics, more than 700 million users are registered on the social network. However, growing competition forces us to turn to various methods of profile promotion. One of them is mass mailing. advertising messages in Direct Instagram (Direct Instagram) by subscribers and programs for this.

How to use

Why is this necessary?

More videos on our channel - learn internet marketing with SEMANTICA

Targeted sending of individual letters to users allows you to solve several problems:

1. Welcome new subscribers. Information with text is received immediately after subscribing to your account.
2. Inform existing audience. The launch of a promotion, the start of a sale, a meeting with fans or an invitation to a party are just a few topics for texts. You should set up a filter by specifying recipients.
3. Get new subscribers. You can send a notification to recently registered users or competitors' customers.

Before you send a mass mailing to Instagram subscribers via Direct, you should understand how to use automated resources. There are two possible solutions: sending mass messages through a website online or downloading a program to your computer. They are not fundamentally different, but Internet sites allow you to track progress and set tasks from any device with Internet access. To achieve maximum results, it is recommended to combine sending notifications with mass liking (the program puts “I like” under users’ photos) and mass following (auto-following users).

What's the point

Searching, copying and sending notifications yourself takes a lot of time. By connecting to the newsletter, the profile owner saves hours on useful activities: consulting clients, creating posts or sending goods.

Advantages

A well-written text containing interesting information, distributed among the target audience, helps:

• attract new subscribers;
• increase the number of sales;
• improve your account image;
• inform about changes or promotions;
• lure customers away from competitors.

Before sending a message, you should check it for errors and work out the structure of the text. It is advisable to use lists and highlight a new thought in a paragraph. Instagram gives the business owner freedom: it is quite possible to use colloquial expressions and emoticons on the social network, but do not forget about the rules of polite communication.

Flaws

Growing commercial interest in users social network led to an oversupply. Account owners are bombarded with dozens of newsletters every day. Therefore, the main disadvantage of using services for sending messages via Direct on Instagram is low performance. Users quickly filter out incoming texts, and sometimes even complain about spam. For the latter, an account using bulk sending may well receive a ban. The only option to interest the audience is a thoughtful, catchy letter. The method has other disadvantages:

1. Account blocked due to number of actions. Increased activity may be regarded by the administration as fraudulent manipulation. As a result, the page is blocked temporarily or permanently.
2. The high cost of mass mailings on Instagram Direct. Sometimes services do not produce practically any results, and the use of resources costs at least 700-1000 rubles per month. However, almost all programs can be tested for free.

Execution of the process

To increase the effect of mass sending and avoid annoying consequences like a ban, you need to know the following steps:

1. Prepare a template. The text should contain basic information, not be drawn out and interest from the first lines. If you can’t make a proposal yourself, you can use the services of specialists. It is better to prepare several versions of the template.
2. Install filters. Before you create and set up a Direct mailing for Instagram (through programs and services), you need to decide on your audience. Thus, bed linen is unlikely to interest young men, and sending information to inactive pages is completely pointless. The account owner can determine the distribution area, scope of coverage, and age of potential customers.
3. Start the process. Most resources allow you to track progress at all stages.

Criteria for choosing a service for mailing

Application selection is based on

1. Functionality. There are programs that only allow you to send. Others combine several functions: liking photos and mass following.
2. Cost. When planning for a specific page, you need to pay attention to the price of the service. It’s better to stick to services that support linking multiple accounts at once. It will be more economical this way.
3. Algorithm. It is important to choose the right one for a specific profile.

10 best services

In order not to get confused in numerous programs, you need to familiarize yourself with the most convenient and popular offers in advance. Most of them allow you to both send a newsletter and engage in mass following or mass liking.

InstaPlus

One of the most popular programs, among its features:

• putting likes;
• collecting data for further development;
• unsubscribe;
• viewing stories;
• mass subscription;
• generating comments.

Before setting up a newsletter on Direct Instagram, you do not need to install InstaPlus on your computer. Even a smartphone with Internet access will do. The program is distinguished by high speed and the ability to promote up to 5 accounts at a time. The trial period (5 days) is free. In the future, the package will cost 399-1699 rubles, depending on the term.

Tooligram

This program is suitable for entrepreneurs and bloggers. Available in 2 versions:

1. Cloud. Allows you to create and configure mass mailing of messages in Direct Instagram, as well as generate comments in Direct, organize mass following and mass liking. Controlled from any device with network access. The cost of the package is from 199 rubles per month.
2. Professional for PC. It works after downloading to your computer. Features a wide range of settings and tasks. There are no restrictions on the number of linked profiles. Price – from 1199 rubles per month.

The built-in randomizer reduces the likelihood of a page being blocked for sending spam to users.

Funinsta

Allows you to send welcome notifications or distribute information to a list. The price for a monthly subscription is quite affordable - 790 rubles. For the first 3 days, new users test the service for free. The program is distinguished by a clear interface, several types of strategies, and the ability to attach images to text.

iDirect.io

The service is capable of sending up to 125 thousand messages per day and linking 1-51 accounts. All work is done remotely, there is no need to download anything. The program for Instagram allows you to set up a newsletter on Instagram, conduct correspondence via a computer, and place active links in templates. The cost of use depends on the number of profiles. Managing one page will cost 100 rubles per month. You can calculate the exact amount for a larger number of profiles on the resource’s website.

SMM Geeks

Multifunctional program with 3 strategies. Allows you to filter users, including based on geolocation data. Also:

• the cost of a monthly subscription is 799 rubles;
• free trial period- 3 days;
• does not separate business pages from other profiles.

Zengram

Using this program, you can type up to 20 message options for future sending. The service does not support the dissemination of information to selected profiles and resets the text only to new subscribers of the page. Among the nuances:

• 699 rubles per month;
• only manual sending to lists;
• clear interface.

Hamster.pro

Not long ago, the service offered many other promotion tasks. “Homster” worked on the basis of 2 strategies, supported simultaneous linking of up to 30 accounts, but, alas, ceased its activities after changing the algorithms on the social network.

LeadFeed

Designed for maintaining Direct on a computer. Makes it easier to respond to comments and private messages and instantly displays a notification about an incoming request. The program is different:

• quick launch and clear interface;
• protection from ban due to a limited number of shipments;
• working in a remote cloud;
• 24/7 assistance from technical specialists.

The service also works according to 3 strategies. Price per month of use from 190 to 2860 rubles.

Zeus

The program copes with a number of tasks. Helps you learn how to make an automatic newsletter on Instagram Direct, add likes, add users, and start scheduled posting. The subscription price depends on the number of linked accounts and ranges from 390 rubles to 14.5 thousand. Besides:

• applies 3 strategies;
• filters the audience;
• the first 2 days of use are free;
• generates statistics.

Instapromo

Generates likes, views user stories, and posts comments. The first 3 days are provided in test mode without payment. Promotion, commenting and delayed posting are paid separately. The cost of each service is 790 rubles per month. You can purchase packages, the price for which ranges from 790 to 7490 rubles.

Insta-Star

Another way to automatically collect is to use this resource. The system protects your account from being blocked for spam, has numerous audience filters, and works without registration. A 3-day trial period allows you to get acquainted with all the capabilities of the service for free. Then the cost will be 790 rubles per month. Important:

• has 3 strategies;
• supports any number of accounts.

Tips and secrets of mailings in Instagram Direct

• focus not on the characteristics of the product, but on its benefits for the buyer (“this fur coat will warm you in winter”, “our bags will decorate your image”, “a holiday at the hotel will energize you”);
• offer promotions and discounts (reduce the price for new customers, assign a number for a subsequent prize draw);
• rely on humor or shock content (use it carefully: it may scare away the client).

Limits

The main rule of sending messages on Instagram Direct is moderation. You should not send more than 70 messages per day to new subscribers to avoid blocking the page. For other profiles, the value is even less - 50 emails every 24 hours.

Lead magnet options

The method allows you to collect contact information from newly arrived viewers and form a potential client base. After all, getting to know and warming up the client is an important stage in this matter. The following types of lead magnets are most effective:

• built on the needs of the audience;
• guaranteeing discounts and gifts for the buyer;
• containing advice on choosing a product.

Conclusion

The task is designed to send greetings via DM to new subscribers of your accounts.

The task works as follows. After the next launch, the task checks whether your accounts have acquired new subscribers since the last launch. If they appear, a direct message is sent to them.

Setting up a task consists of three parts:

• selecting accounts involved in the task
• setting up operating parameters

Selecting accounts

To select accounts, check the boxes next to them. For group work, use the buttons located below the list of accounts. Allocation of accounts for group work is carried out by analogy with work in Windows Explorer - using the Shift and Ctrl keys. You can select accounts to work from from different lists of accounts (if they have been previously created).

Setting up operating parameters

From the dropdown list “Immediately after subscribing to us, we send a message from the file (use “[*]” to break the line): « you need to select a file. This file must first be uploaded to the service through the menu “Data” - “File”. The file should be a regular TXT file, each line of which should contain one message. The length of each message must not exceed 2000 characters. The system will take messages from the file in random order.

ATTENTION! Each line in the file is perceived by the service as a separate message. If you need to send multiline text, use "line break" to break the line. [*] "(without quotes). For example: Hello[*]How are you?

To insert emoji into messages, use the site https://getemoji.com. Copy the desired emoji and paste it into a TXT file.

If you need to send media along with the text, enable the option “ Add a picture to the message" and provide an image or audio. Only one image or audio will be used for all messages. The media you select will be sent as a separate message.

If you want to set up sending a series of messages to those who did not respond to your previous message, then enable the option “If we have not received a response after N hours, send a new message.” You can send 2 such messages with an interval of 12 hours between them. We recommend making the texts of each subsequent message different from the previous ones.

If you do not want the system to write to everyone, then you should set the corresponding switch to the position “Welcome only accounts that match the filters”. Next, enable the necessary filters.

Option "Only Russian accounts" takes the name and description of each account found and looks for Russian letters in them. If more than 3 Russian letters are found, the account is considered Russian.

Setting task activity

If you need to configure a task so that it runs only during certain hours, you can do this on the “Activity Settings” tab. By default, all tasks in the system work only during the hours specified in the section “Settings” - “Activity”. If you need to set other activity hours for the current task, check the box "Ignore global settings activity" and specify the desired activity ranges.

Before proceeding to the descriptive part, let's look at how sending messages to Instagram Direct can be useful in terms of promotion or traffic generation. And also to whom you can send messages and to whom you cannot.

1. Welcome new subscribers. As soon as a user subscribes to you, he immediately receives a welcome message, just like after registering on the site.
2. Inform your subscribers about a new promotion.
3. Notify us about a move or the arrival of new products.
4. Making a newsletter with a link to a new publication on the site is similar to an e-mail newsletter. Not everyone can achieve such coverage.

When sending a message to your subscribers, the messages immediately go to the inbox, and the user will see a corresponding notification in the application. If the user is not subscribed to you, the message ends up in requests (views and open rates are much lower).

Sending private messages to Direct Instagram

How will we send messages in bulk? Of course, using the SocialKit service. There are many services that offer this service as a separate service or their functionality is limited to this one function. Unlike them, SocialKit has a huge arsenal of tools necessary for an SMM specialist. This and, And and many others. But let’s not deviate from the topic and let’s talk about sending messages to Direct.

What can you send via Instagram Direct?

1. Text messages (available via SocialKit).
2. (Photo and video).
3. Images.
4. Links (available via SocialKit).

Based on this, compose messages that will be sent as interesting, concise and not spam.

How to send direct messages on Instagram using SocialKit

Step 1. Go to task creation and select “Direct Mailing”.

Step 2.Download the list of users ( or parse your subscribers) to whom messages will be sent. Check the “Remove from list after writing message” box if you want the message to be sent to the user only once.

Step 3.Actions. Here you need to indicate the number of messages per profile and the number of profiles that will be processed during the day. We recommend sending no more than 1 message per user and no more than 100 users. Violating the message sending limit may result in your profile being blocked.

In the “Activity Database” field, specify the name of the file in which activities such as viewing a message or reply will be saved.

Step 4.Messages. Download text file with a list of messages. Each message must be unique. Here, if necessary, we write a link.

Check “Loop messages” if you want the program to go through the list of messages in order of queue and return to the beginning of the list when finished. Or select "Randomize" to send a random message.

In the same settings item, specify to send messages only to private or public profiles, or both.

The remaining options are already set - they can be left as default.

Step 5.Add the task to the queue.

Step 6.Result. After completing the task, in the right column by uploading the file where the activity was recorded, you can view those who:

• viewed the message;
• answered;
• rejected.